Media Relations Specialist Job at California Farm Bureau, Sacramento, CA

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  • California Farm Bureau
  • Sacramento, CA

Job Description

The Media Relations Specialist will collaborate with the media, state and county Farm Bureau staff leaders, grassroots members, as well as communicators for allied groups and government entities, to produce and disseminate content related to policies, programs and goals of California Farm Bureau.

ESSENTIAL DUTIES:

  • Advance the organization’s membership growth and engagement through media relations/public affairs efforts.
  • Manage media distribution lists and measurement reports.
  • Assist with the production of materials for issue-related inquiries and campaigns.
  • Collaborate and coordinate with teams to ensure staff and leaders of the organization are prepared for media interviews.
  • Collaborate with team members on production of proactive communication pieces.
  • Build and maintain media relationships.
  • Manage media inquiries.
  • Monitor and report on the organization’s news media outreach.
  • Produce and disseminate issue management content.
  • Other duties as assigned.

QUALIFICATION REQUIREMENTS:

· BA degree in Communications or related field.

· 2-4 years of experience in communications and interaction with the media, both fielding media inquiries and

pitching stories.

· Experience working independently and as part of a team.

· Strong writing, editing and proofreading skills.

· Creative, detail-oriented, organized, self-driven and able to meet tight deadlines.

· Knowledge of agriculture and agricultural trade media, preferred.

· Experience with agricultural trade media is a plus.

· The ability and willingness to travel occasionally involving an overnight stay.

Job Tags

Night shift,

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